Another cool collaboration from some of my favorite Aussies- casual wear company bassike and boundary pushing, L.A based artist Jonathan Zawada.
Having originally created the bassike branding in 2006, Zawada has teamed up with bassike again, this time on a limited edition print for the Autumn/Winter 2014 collection
Straight from the press release...
“We really respect Jonathan’s aesthetic and his modern yet philosophical approach to colour and texture. We feel very honored to be working with him again creatively” says Mary Lou Ryan of bassike.
Describing the concept behind the prints, Zawada explains, “For the past couple of years I have been creating small-scale doodles on my phone with a simple drawing app. I wanted to explore how some of these rough compositions could be evolved further and translated back into a non-digital format. I wanted this season of prints to feel like they were part of the ongoing narrative of work I've created with bassike.”
For the Autumn/Winter 2014 prints, Zawada uses “a mixture of hand and digital work. The paint strokes are created by hand then manipulated digitally to create new line work and new compositions. I've always been interested in the space between digital and analogue and this work is precisely that mix.”